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ARTICLE · Small Concession

7 Small Concession Case Studies — Municipal Approaches to Revitalizing Idle Public Assets [2026 Edition]

For municipal officials: Structural analysis of 7 municipalities selected under the FY2026 Small Concession Formation Promotion Project. Methods, preconditions, and the design intent behind specialist selection for revitalizing historic townhouses, former schools, and former government buildings.

The points of this article

  • 7 municipalities selected under the FY2026 Small Concession Formation Promotion Project: 4 historic townhouses, 1 former school, 1 former government building, 1 mixed-use
  • Specialist selection structure: major consultancies (PwC, Deloitte) for cultural property and historic site projects; locally rooted specialists for rural and small-municipality projects
  • Municipalities of all scales are participating, from towns of 5,600 to core cities exceeding 510,000
Who this is for, and what to know first

Who this is for

  • Municipal officials considering Small Concession implementation
  • Planning and property management staff seeking case studies on idle asset utilization
  • Private sector operators considering entry into public-space business

What to know first

  • Basic concepts of Small Concession (see article A-1)
In this article

Overview of the FY2026 Small Concession Formation Promotion Project

Overview of the national program — how the government selects specialists, dispatches them to 7 municipalities, and covers all costs for feasibility support

Selected Municipalities

7

FY2026

Historic Townhouse Cases

4/7

Structural concentration

Population Range

5,600–518K

All scales included

The Formation Promotion Project is a program in which the national government dispatches selected specialists to municipalities considering the utilization of idle public real estate, providing hands-on support throughout the feasibility process. In FY2026, 7 municipalities were selected, with specialists supporting the early stages of project development, from area vision formulation to facility condition surveys.

Five phases to commercialization and where the barriers stand: momentum, site selection, feasibility, planning, solicitation.
Main challenges and actions across five stages of project developmentSource: MLIT Policy Bureau, Draft Promotion Measures for Small Concessions (2024)

The program flow is as follows:

●

Open Call (April–May)

MLIT solicits specialist candidates. Consulting firms, community development companies, and incorporated associations — a diverse range of organizations can apply.

●

Selection

Specialists apply for specific municipalities and projects, then are selected through review. Matching facility characteristics with specialist strengths is the key evaluation criterion.

●

Hands-on Support (June through the following February)

Specialists provide hands-on support for the early stages of project development, including area vision formulation and facility condition surveys.

●

Results Presentation (the following February)

Outcomes are presented in February of the following year. The knowledge gained here contributes to a growing pool of applicants for the subsequent year's open call.

The FY2026 program was the second consecutive year of open calls, following FY2025. The track record of municipalities and specialists from the previous year has contributed to a growing pool of applicants for FY2026.

Fundamentals

What Is Small Concession?

Explaining the basic framework, eligible facilities, and how to participate

Detailed Case Studies for 7 Municipalities

Target facilities, selected specialists, and the design intent behind selection for Manazuru Town, Anjo City, Himeji City, Nara City, Ikeda Town, Shimoda City, and Nagasu Town

Unit costs and amounts in financial examples without a cited source are illustrative assumptions, not statistically established market rates. Use estimates and comparable records appropriate to the target facility, location and business when preparing a project plan. Distinguish these assumptions from cited statistics and case expenditure.

The following table lists the 7 municipalities selected in FY2026, along with their target facilities, populations, and selected specialists.

MunicipalityPopulationTarget FacilityFacility TypeSelected Specialist
Manazuru Town (Kanagawa)~6,000Former Folk MuseumHistoric TownhouseEnjoyWorks
Anjo City (Aichi)~190,000Former Kamiya Family ResidenceHistoric Townhouse (within historic park)Deloitte Touche Tohmatsu
Himeji City (Hyogo)~520,000Former Hamamoto Family ResidenceHistoric TownhouseHankyu CM
Nara City (Nara)~340,000Former Chief Retainer's Residence of Yagyu DomainHistoric Townhouse (designated cultural property)PwC
Ikeda Town (Hokkaido)~5,600Former Takashima Elementary School + Former Clinic + Former ResidenceMixed Use (including former school)Area Craft Hokkaido + Hokkaido Hakuhodo
Shimoda City (Shizuoka)~18,000Former City Hall BuildingFormer Government BuildingConstruction Engineering Research Institute
Nagasu Town (Kumamoto)~15,000Former Nagasu Junior High SchoolFormer SchoolConstruction Engineering Research Institute
Historic Townhouse

Manazuru Town (Kanagawa)

Revitalizing a Port Town Townhouse with a Community Development Firm

A small port town of approximately 6,000 residents. The target facility is the former folk museum, a historic townhouse.

EnjoyWorks was selected as the specialist. The firm specializes in community development, with particular strengths in crowdfunding-driven real estate renovation (fan-investment model). It has a strong track record in small-scale historic building monetization through shared vacation homes, guesthouses, and co-working spaces.

When choosing an adviser with reference to this case, review experience in small facility reuse, community cooperation and financing. Define the work needed for the target facility and compare support capabilities rather than relying on company size.

Historic Townhouse

Anjo City (Aichi)

Why a Major Consultancy Enters a Historic Park Townhouse Case

A core city of approximately 190,000 residents. The target facility is the former Kamiya family residence (a historic townhouse) located within a historic park.

Deloitte Touche Tohmatsu was selected as the specialist.

Why Deloitte? The key factor is the legal complexity of operating within a historic park. Sites designated as historic sites generate complex legal questions at the intersection of the Law for the Protection of Cultural Properties and urban planning law. Designing a scheme that introduces revenue-generating activities without impairing the historic site's value requires advisors with expertise in both cultural property utilization and public-private partnerships. This type of project demands the legal and regulatory risk management capacity of a major consulting firm — Deloitte's selection directly responds to that requirement.

Historic Townhouse

Himeji City (Hyogo)

Supporting a Castle Town Townhouse from the Kansai Region

A core city of approximately 520,000 residents, known for Himeji Castle. The target facility is the former Hamamoto family residence (a historic townhouse).

Hankyu CM (Construction Management) was selected as the specialist. The firm specializes in owner-side support (construction management) for PPP/PFI projects and has particular strength in public-private partnership projects in the Kansai region.

Why Hankyu CM? Himeji City has strong tourism assets as a castle town, making tourism, accommodation, and food and beverage the leading candidates for townhouse utilization. For a core city of this scale, "quality control of renovation construction" and "ensuring transparency in operator selection" become critical at the time of project implementation. Hankyu CM's construction management expertise allows it to support both of these needs in an integrated manner — a rare capability in this field.

Historic Townhouse

Nara City (Nara)

Why PwC Enters a Designated Cultural Property Case

A core city of approximately 340,000 residents. The target facility is the former chief retainer's residence of the Yagyu Domain (a historic townhouse designated as a cultural property).

PwC was selected as the specialist.

Why PwC? Buildings designated as cultural properties face fundamental restrictions on monetization methods. Because normal renovation and change of use are restricted under the Law for the Protection of Cultural Properties, the work involves a complex interplay of legal scrutiny (what is and isn't permitted), coordination with cultural property departments at the national, prefectural, and municipal levels, and designing alternative approaches to ensure financial viability. Cultural property utilization in a historic city like Nara is among the most technically demanding projects in Japan, requiring the legal and financial expertise of an internationally prominent major consulting firm. Designing a revenue model that preserves the property's cultural heritage value while enabling private-sector creativity — this is the role expected of PwC.

Mixed Use

Ikeda Town (Hokkaido)

An Incorporated Association Beats Large Firms

A rural municipality of approximately 5,600 residents. This is a complex case involving the integrated utilization of three facilities: the former Takashima Elementary School, a former clinic, and a former residence.

A consortium of Area Craft Hokkaido (an incorporated association) and Hokkaido Hakuhodo was selected as the specialist.

Why Area Craft Hokkaido + Hokkaido Hakuhodo? Ikeda Town is a small municipality in rural Hokkaido, where large Tokyo-based consultancies tend to produce proposals disconnected from the local reality. The two-tier consortium structure — an incorporated association functioning as a locally rooted expert, with Hokkaido Hakuhodo handling communication design and community consensus-building — was evaluated as a support framework that deeply understands the local context.

Former Gov't Building

Shimoda City (Shizuoka)

A Major Construction Consultancy for Former Government Building Utilization

A hot spring resort city of approximately 18,000 residents. The target facility is the former city hall building.

Construction Engineering Research Institute was selected as the specialist.

Why Construction Engineering Research Institute? The utilization of a former city hall must begin with a professional assessment of the building's structure, equipment, and seismic performance. Converting a building constructed for administrative use into a facility amenable to private use requires construction expertise at every step: facility condition survey → renovation cost estimation → financial simulation. In a hot spring resort like Shimoda, accommodation, food and beverage, and co-working are all viable utilization directions for the former city hall — but in each case, accurately understanding the building's condition is the prerequisite.

Former School

Nagasu Town (Kumamoto)

Construction Consultancies Are Effective for Former School Utilization Too

A farming and fishing community of approximately 15,000 residents. The target facility is the former Nagasu Junior High School.

Construction Engineering Research Institute was selected as the specialist (the same firm as Shimoda City). For detailed procedures on former school utilization, see Complete Guide to Former School Utilization.

Why Construction Engineering Research Institute? The viability of repurposing a former school is directly tied to the question of "how usable is the building?" Seismic assessment, asbestos screening, and rough cost estimates for use-change renovation — these cannot be accurately evaluated without construction specialists. Before determining the direction of use, accurately understanding the facility's current condition is the first step, and that is the expertise expected of construction consultancies.

Three Specialist Selection Patterns

Reading the structural logic of selection through three axes: legal complexity, local context, and physical assessment priority

Looking across the 7 cases, the selection criteria are clearly differentiated by facility characteristics, regional characteristics, and project phase.

🏛️

Pattern 1: Cultural Property and Historic Site Cases

PwC and Deloitte were selected for the 2 cases involving cultural properties or historic sites (Nara City and Anjo City). At the intersection of cultural property law, urban planning law, and the Building Standards Law, major firms' legal and regulatory research capabilities are essential.

🌾

Pattern 2: Rural and Small-Municipality Cases

Locally rooted specialists were selected for the 2 rural or small-municipality cases (Ikeda Town in rural Hokkaido, Manazuru Town as a port town). For municipalities with populations in the thousands, demand for specialists who know the community and can sustain local dialogue is reflected in these selections.

🔧

Pattern 3: Cases Where Physical Assessment Is the Priority

Construction Engineering Research Institute was selected for the 2 cases where accurate facility assessment was the prerequisite (Shimoda City's former city hall and Nagasu Town's former school). When "how usable is the building?" must be answered accurately before any direction can be set, construction expertise takes priority.

Understanding these three patterns can be directly applied as a framework for selecting the appropriate specialist type when municipalities utilize the specialist dispatch program.

Concentration on historic townhouses, coexistence of large firms and small associations, entry of small municipalities

4/7 Cases

Trend 1: Structural Reasons Why Historic Townhouses Account for 4 of 7 Cases

Four of the 7 municipalities (Manazuru, Anjo, Himeji, and Nara) are targeting historic townhouses. This is not coincidental — it reflects the national government's promotion strategy, which positions "historic townhouses and similar structures donated by residents" as primary targets.

Why are historic townhouses overrepresented? There are three structural reasons.

① Appropriate scale: Historic townhouses are relatively small in floor area (roughly 100–300 m²), making renovation costs lower than schools or government buildings. They naturally fit the Small Concession definition of projects under 10 billion yen.

② Monetization diversity: There are many revenue options that combine with regional resources — tourism, food and beverage, accommodation, and experiential lodging. Unlike former schools, which often struggle to secure a user base, historic townhouses function as tourism content in their own right as "historical buildings."

③ Post-donation utilization challenges: Municipalities that have received donated townhouses from residents often hold the properties without being able to make effective use of them. These "negative assets" that consume maintenance costs without generating value can be transformed into resources through private-sector involvement — an outcome that also aligns with the original donor's intent.

Diversity

Trend 2: Specialists Range from Major Firms to Small Associations

"Small" Applies to Specialist Organizations Too

The diversity of selected specialists is striking. From globally prominent major firms (PwC, Deloitte Touche Tohmatsu) to large construction consultancies (Construction Engineering Research Institute), urban development firms (EnjoyWorks), and an incorporated association (Area Craft Hokkaido) — the cases span a wide range in organizational scale, legal form, and local embeddedness.

The Ikeda Town case makes a clear statement: given an appropriate consortium and a proposal matched to the regional and facility characteristics, an incorporated association can beat major consultancies in the selection process. The "small" in Small Concession applies not only to project cost, but also to the organizational scale of the specialists involved.

5,600–518K

Trend 3: No Population Size Threshold for Participation

The 7 municipalities range in population from approximately 5,600 (Ikeda Town) to approximately 518,000 (Himeji City). Three municipalities have fewer than 20,000 residents (Manazuru Town, Ikeda Town, and Nagasu Town).

The existence of a nationally funded specialist dispatch program means that even municipalities with limited fiscal capacity can overcome the "implementation barrier." Without this program, small municipalities that cannot independently generate consultant fees would be excluded from the outset.

Comparison of Preconditions

A comparative framework for applying the 7 cases to your own municipality and identifying the appropriate specialist type

The following table helps assess whether the 7 cases are applicable to your own municipality.

PreconditionManazuruAnjoHimejiNaraIkedaShimodaNagasu
Population5,971186,353518,311338,4165,59217,92414,531
Facility TypeHistoric TownhouseHistoric TownhouseHistoric TownhouseHistoric TownhouseMixedFormer Gov't BldgFormer School
Cultural PropertyNoYesYesYesNoNoNo
Number of Facilities1111311
Tourism ResourcesPort townHistoric parkCastle townHistoric cityRuralHot spring resortFarming/fishing village
Specialist TypeCommunity dev't firmMajor consultancyCM specialistMajor consultancyRegional consortiumConstruction consultancyConstruction consultancy
Source: Compiled by ISVD based on the FY2026 selection results of the Ministry of Land, Infrastructure, Transport and Tourism's 'Small Concession Formation Promotion Project'

Identify the case with conditions most similar to your municipality and use that case's specialist support approach and selection rationale as a reference. If your target facility is a designated cultural property, you will likely need a major consultancy of the Nara/Anjo type. If you are a small rural municipality, the Ikeda Town model of building a regional consortium may be the more effective approach.

Five Questions for Assessing Applicability to Your Municipality

After reviewing the cases, the following five questions are recommended for assessing the applicability of the program to your own municipality.

① What are the legal constraints on the target facility?

Start by identifying legal constraints that affect the degree of freedom in utilization — cultural property designation, historic site status, and use restrictions under the Building Standards Law. As with Nara City and Anjo City, when a cultural property designation applies, the legal risk management capacity of a major consultancy becomes essential.

② What is the approximate renovation cost?

Assess the building's condition (seismic performance, asbestos, equipment deterioration) and the scope of renovation required for use changes. As with Shimoda City and Nagasu Town, facility condition surveys by construction consultancies are often the starting point.

③ Are there nearby resources capable of attracting visitors?

If tourism assets (hot springs, castles, port) are available, food and beverage and accommodation-type revenue models are more viable. For rural areas like Ikeda Town, utilizing the facility as a hub for community life is often the more realistic direction.

④ Has private sector interest in participation been confirmed?

Whether sounding market surveys (structured dialogue with potential operators) have been conducted. If not, using the specialist dispatch program to start from sounding design is an effective approach.

⑤ How far has internal consensus-building progressed?

Confirm the status of the mayor's office alignment, council explanations, and coordination with relevant departments (urban planning, property management, welfare, etc.). Without internal alignment, even the involvement of an external specialist will not get the project moving.

Answers to these five questions will serve as the basis for determining which specialist type your municipality needs.

Related Article

Comparing 7 PPP/PFI Methods

How to choose among Park-PFI, Small Concession, designated management, and 4 other methods


Whether you find yourself thinking "we could do this too" or "this doesn't apply to us," the first necessary step is to accurately understand your own municipality's preconditions. In particular, the question of "which specialist type is the right fit for our project" is directly tied to whether the specialist dispatch program is the right vehicle.

ISVD offers free consultations to help municipalities clarify their preconditions and identify the most appropriate public-private partnership approach.

What to do next

When considering expert support with reference to cases, identify the issues and scope of the request.

#What to check or considerResponsible team or contact
1Choose a case with a similar facility type and useArticle cases and published records
2Use MLIT's platform to gather information. Membership is free and provides case studies and notices about grants and expert dispatch callsOfficial platform website
3Ask the case municipality what it asked experts to do and what the support achievedCase municipality
4Check seismic assessment and asbestos survey results for candidate facilities. If surveys are missing, determine their scope and how to commission themFacilities team
5Ask operators about their interest and requirements. If a standalone project is difficult, consider cooperation with neighbouring municipalitiesMarket sounding and neighbouring municipalities

Before requesting expert dispatch, identify the matters on which support is needed, such as demand research, project methods or solicitation terms. Review support and outcomes in the case to determine the surveys and advice needed for the target facility.


References

Call for Specialists to Be Dispatched to Local Governments Working on Small Concessions — Ministry of Land, Infrastructure, Transport and Tourism (2026)

Dispatching Specialists to Local Governments Examining Small Concessions — Ministry of Land, Infrastructure, Transport and Tourism (2025)

Small Concession Promotion Policy — Ministry of Land, Infrastructure, Transport and Tourism, Bureau of General Policy (2024)

Small Concession Platform — Ministry of Land, Infrastructure, Transport and Tourism (2024)

PPP/PFI Promotion Action Plan — Cabinet Office, Private Finance Initiative Promotion Office (2024)


Explore Further

Case

Manazuru Town × ENJOYWORKS

A port town of 6,000 chooses small concession

Case

Anjo City × Deloitte Tohmatsu

Legal constraints and scheme design for a historic park

Regional

Small Concession in Hokkaido

Strategies for vast land and idle facilities

Guide

Transforming Idle Public Real Estate

A municipal strategy for turning liabilities into assets

Statistics cited in this article

  1. 1Ministry of Land, Infrastructure, Transport and Tourism(April 2026) Open source
  2. 2This article's own framing

Share or cite this article

When quoting an article in internal reports, council proceedings, study sessions or research, include the article title, PUBLIC 0 (Institute for Social Vision Design) and its URL.

What was corrected

  1. — The populations of the seven municipalities were out of date.

    Before
    Manazuru ~6,600 / Nara ~350,000 / Ikeda ~6,200 / Shimoda ~19,000, and the same rounded figures in the population row of the comparison table
    After
    Manazuru 5,971, Anjo 186,353, Himeji 518,311, Nara 338,416, Ikeda 5,592, Shimoda 17,924 and Nagasu 14,531, from the 2025 census preliminary count

    Reason All seven were recounted against the preliminary tabulation of the 2025 Population Census, taken as of 1 October 2025. The population row of the comparison table now carries exact counts, the census has been added to the table's source line, and the stated range has moved from 6,200 to 520,000 down to 5,600 to 518,000.

Key Terms in This Article

Small Concession
A small-scale PPP/PFI initiative (typically under 1 billion yen) for revitalizing underused public properties such as vacant houses and abandoned schools. MLIT established a dedicated platform in 2024.

What to check on your own case

  • Does your municipality have any idle facilities similar to those in the 7 cases?
  • If applying to the specialist dispatch program, which specialist type (large firm / locally rooted) would your project require?
  • What is the most significant difference between the preconditions of the 7 cases and your municipality?

YOUR PROJECT

From the general to your own case.

For your building and your tender terms, you can ask us about studies, policy groundwork, dialogue and proposal preparation. The first conversation covers where things stand and what we can cover; work on your case is quoted in advance.

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