PUBLIC 0

For companies exploring park, school,and public facility projects

From concept to business —end-to-end support for public asset entry

Major consultancies dominate public asset business. Local companies can't bid without PFI experience — PUBLIC 0 produces public asset utilization from RFP analysis to proposal drafting and SPC formation.

Free Consultation114 articles ・ 4 specialist areas ・ Free consultation

From stuck — to moving forward

Common "stuck" states when entering public asset business, and the "moving" states that follow consultation.

Challenge

Difficulty reading RFP requirements

Park-PFI and Small Concession RFPs use specialized terminology. It's hard to know what to focus on and what to prepare.

After consulting

RFP structure becomes clear — you know what to focus on and what to prepare. "Can't understand the document" is resolved.

Challenge

Uncertain about proposal structure

Without understanding municipal evaluation criteria, it's difficult to position your company's strengths effectively.

After consulting

Proposal structure aligned to evaluation criteria, with your company's strengths clearly positioned. "Don't know what to write" is resolved.

Challenge

Can't bid with zero PFI experience

Major consultancies dominate the market. Local SMEs can't even bid because they lack PFI track record and SPC formation know-how.

After consulting

With team assembly, risk allocation, and joint proposal drafting complete, you can bid as lead entity — even with zero PFI experience.

Challenge

Delayed access to project information

Municipal RFPs are scattered across individual municipal websites. Missing the timing means losing entry opportunities.

After consulting

Nationwide procurement information is organized, and suitable projects are identified. "Don't know where the projects are" is resolved.

Some challenges can't be solved by articles alone

You can learn RFP requirements from articles. But identifying the right project, assembling the team, and crafting a winning proposal — that's different for every case.

The full picture — and the support you receive

Public asset business involves multiple phases. PUBLIC 0 articles and our production services cover the following areas.

1

Research

Learn from articles

Regulatory understanding & market analysis

2

Project Selection

Learn from articles

RFP analysis, sounding participation, fit assessment

3

Team Assembly

With specialist support

SPC formation, partner selection, risk allocation, business plan design

4

Proposal Drafting

With specialist support

Proposal drafting, VFM calculation, overall project direction

5

Contract & Operations

Agreement, facility development, monitoring

Why these changes are possible

Deep expertise behind 114 specialized articles

114 articles covering RFP requirements, evaluation criteria, and proposal writing at a practical level. Useful for pre-bid research.

Joint Proposal & Team Assembly

From RFP analysis to proposal design leveraging your strengths, and partner selection for SPC formation.

Neutral nonprofit positioning

ISVD is a general incorporated association — proposing optimal team compositions from a neutral standpoint.

Service Menu

Engage only the parts you need, depending on your entry phase.

RFP Analysis & Entry Strategy

RFP document analysis, inventory of your strengths, competitive mapping, and positioning design. We decide together which projects you should enter and how.

RFP analysis / Strengths / Competitive map / Positioning

Proposal Writing & Team Assembly

Proposal skeleton design, partner search for capabilities you lack, and hands-on support for SPC formation. Build a proposal capability independent of major consultancies.

Proposal structure / Partner search / SPC support

Municipality Dialog & Sounding Support

Participation design for sounding surveys, dialog design with municipality staff, and refinement of questions and inputs. Build relationships before the project is even tendered.

Sounding prep / Dialog design / Question refinement

Spot Consultation & Briefing

For teams with no PPP/PFI experience but strong interest, we offer 1-2 hour consultations. From scheme basics to how to spot entry-friendly projects.

Online session (1-2 hrs) / Issue structuring / Next steps

About Fees

Fees vary by project scope, duration, and required scope. Initial consultation is free, and we share ballpark figures and expected timelines on the spot. Success-fee arrangements are also possible.

* For partnership arrangements in actual bids, we can discuss a combination of retainer and success fees.

Start with a fee consultation

Operated by

ISVD

Institute for Social Vision Design (ISVD)

ISVD is a nonprofit organization that confronts social challenges and creates solutions through the power of design. Public asset revitalization through public-private partnerships is one of ISVD's core activities, providing consulting services to both municipalities and private operators.

From consultation to action

Consultation is free. Here's how your entry plan moves from "considering" to "executing."

1

See your positioning

We organize target projects, your strengths, and market conditions — making clear which projects to pursue and how.

2

Entry strategy is set

Team composition, proposal direction, and timeline are presented — you're ready to act.

3

Ready to bid

SPC formation, proposal, and municipal dialogue are ready. You can bid independently, without relying on major consultancies.

Start with These Articles

If you are considering entering the public asset business, start with these three articles.

We propose entry strategies tailored to your project — free of charge

We'll propose team composition, proposal direction, and timeline for the project you're considering. First consultation is free.